Lindberg – The grandeur of simplicity

Optical House

In Eyewear Posted

Awarded minimalist elegance from Denmark

Lindberg Eyewear’s philosophy, driven by the concepts of discreet elegance and utmost functionality, is responsible for the 99 design awards that decorate the company’s corporate offices in Aarhus, Denmark.

Founder’s Poul-Jørn Lindberg vision

Poul-Jørn Lindberg, the man behind the brand’s name, established his personal eyewear company during the mid 80’s. He was fuelled by the urge to create quality eyewear that would weight a lot lighter than the -at the time- contemporary mainstream products.

Hans Dissing: partner in business innovation

Thus, he decided to team up with the renowned architect Hans Dissing. With main goal to reduce weight and thickness of frames, they chose titanium as raw material. A simple wire would connect the lenses and hold them in place, without any screws or hinges.

A little miracle in design!

Air Titanium frame was born and weighed approximately 2 grams. The new material revolutionized the concept of frame flexibility to adjust on each face, enriching it with longevity and hypoallergenicity.

Still not convinced? Pay a visit at Optical House stores in Heraklion and Rhodes and our experienced staff will assist you on finding the Lindberg frame that suits you best!


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